The NEW Zoo of Brown County • Owned and operated by Brown County

Skip to Content » American Zoo and Aquarium Association

Purchase a Zoo Pass Today!

Are you ready to enjoy the NEW Zoo? Get your own zoo pass or get one as a special gift for someone else. Read about the different types of zoo passes and decide which one is right for you. Or, just select one from the drop down menu below.

Purchase Online

 ›› 

Purchase With Mail-In Form

Purchase a Zoo Pass using our mail in form (110 KB PDF). All passes including gift passes. Pay with a credit card, check or money order.

Zoo Hours

 

  • Sunday 9:00am to 6:00pm
  • Monday 9:00am to 6:00pm
  • Tuesday 9:00am to 6:00pm
  • Wednesday 9:00am to 6:00pm
  • Thursday 9:00am to 6:00pm
  • Friday 9:00am to 6:00pm
  • Saturday 9:00am to 6:00pm

Zoo Admission

 

  • NEW Zoo MembersFree Admission
  • Children (2yrs & under)Free Admission
  • Children (3-15yrs)$4.00
  • Adult (16yrs+)$6.00
  • Senior (62yrs+)$4.00
  • Family Day Pass*$20.00
  • * Daily family rate is only to be applied to 2 adults and 2 dependent children.
    We encourage you to consider becoming a Family Zoo Pass Member, which will allow you free admission to the zoo for one year.

The NEW Zoo pass has been great for my family because my wife and I have two little boys (3 and 5), who love the animals. It is very affordable family fun, and with the zoo pass, it allows us to enjoy it time and time again throughout the year, without having to pay each visit.

The zoo has such a great variety of animals to enjoy, along with opportunities to feed giraffes and various other animals. The lions experience in my opinion is second to none, but the great thing about the zoo is there are so many experiences that could be considered favorites to each person. My wife and I are animal lovers along with our two boys, and one of the important things for us is the care of the animals. It is very obvious the staff is committed to providing the best care for the animals on a regular basis and placing them in an environment very similar to their natural habitat.

Lastly, what is so impressive about the NEW Zoo is their commitment to making the experience better every year as families return. They are continually making improvements on the grounds to better care for the animals, as well as, enhance the joy of the visit to their patrons. If you need a season ticket at affordable pricing for you and your family, get it at the NEW Zoo, you won’t regret it.

Shawn
Appleton, WI

Wild Wednesdays

A “Wild Wednesday” admission rate will be HALF PRICE on Wednesdays from 6pm to 8pm in June, July, and August. (Includes individual and family rates.)